Hoarded

I’ve posted about the Empire Marketing Board posters before, both the ideological problem that they present, and their rather special hoardings.

I can’t even remember why I was searching for them again the other day, but in doing so, I turned up something I’ve never seen before, which is this.

Empire Marketing Board Hoarding with posters by McKNight Kauffer in place

It looks like some kind of contemporaneous photograph of an Empire Marketing Board billboard, with posters in place.  (This isn’t an ideal format for the blog, so do click on the image to enlarge it a bit).  But I have no real idea where it came from as it was on a forum with no provenance at all.

I can tell you however that the posters on there are by McKnight Kauffer and date from 1926.  The one on the right was sold at the last Onslows auction.

Kauffer Bananas Empire Marketing Board poster 1926

It went for £800, which is quite a lot of money, especially for something which is quite arguably racist.

And thanks to the Canadian archives that I mentioned in my previous post, I can also show you not just the other pictorial poster.

McKnight Kauffer Bananas Empire Marketing Board poster 1926 Cocoa image

But also the two text posters as well.

McKnight Kauffer Bananas Empire Marketing Board poster 1926 text poster

McKnight Kauffer Bananas Empire Marketing Board poster 1926 cocoa text

All that’s missing is the banner along the top, so you’ll just have to imagine that.

My searches also uncovered this Kauffer, which I have never seen before.

McKnight Kauffer gold mines Empire Marketing Board poster

And perhaps that’s not a surprise, because it not simply racist but imperialist and exploitative to a degree that is really quite shocking today.  All the more reason to look at it really.  Perhaps it needs to be in a few more books.

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One Comment

  1. Richard C Evans
    Posted May 4, 2016 at 6:15 pm | Permalink

    Hmm, do you think? Was happy with £800, great image and big. Bigger than what else I have by Kauffer. But yep, a bit Major Gowan. Rich

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